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Market development and B2B distribution — Québec and Canada

From promising products to professional markets

ABC Rénovations helps manufacturers and specialized brands develop their presence with professional buyers in Québec. We combine market qualification, commercial adaptation, French documentation and B2B sales development.

What we do
Market development and B2B distribution
For whom
Manufacturers, brand owners and suppliers
Market
Québec, and Canada depending on the agreement

From manufacturer to professional buyer

  1. 01Manufacturer or brand
  2. 02Qualification and adaptation by ABC
  3. 03Professional buyer

Our four-step method

Depending on the product, the market and the agreement reached, our mandate may cover some or all of these steps.

  1. 01

    Identify and assess the product’s potential

    We review the product, the problem it solves, the available documentation and the reality of the target market before committing to anything.

  2. 02

    Adapt its positioning to the market

    Positioning, sales narrative, terminology and French documentation adapted to the expectations of local professional buyers.

  3. 03

    Develop the appropriate B2B accounts

    We target accounts that fit the product rather than lengthening a list: property managers, seniors’ residences, contractors, specialized retailers, distributors.

  4. 04

    Coordinate sales and commercial support

    Order coordination, account follow-up and ongoing commercial support, within the limits set out in the agreement with the manufacturer.

Who we work with

Primary audience

  • Manufacturers
  • Brand owners
  • Suppliers seeking a market-development partner in Québec or Canada

Secondary audience

  • Property managers
  • Seniors’ residences and institutional organizations
  • Contractors
  • Specialized retailers
  • Distributors and professional buyers

Developed brands

Two distinct lines, each with its own audience and documentation.

CleanCut

Authorized reseller

Lowered access in certain existing bathtubs

CleanCut is a range of solutions that create a lowered access in certain existing bathtubs, without fully replacing the bathtub. It is a specialized line, presented to professional buyers rather than to the general public.

UNPAINT

Line developed by ABC for the professional market

Temporary, peelable architectural paint

UNPAINT is a temporary, peelable architectural paint intended for certain interior spaces that change regularly: retail, events, exhibitions, sets and merchandising environments.

Looking for a market-development partner?

Tell us about your product and the market you are targeting. We respond directly, with no intermediary.

info@abcrenos.com

Submit a product